Page 5 - Miele D The Magazine 2018

8
Brand experience 45 2017 and 2018
saw the opening
of a string of 46 agship stores.
The Experience Center in
Toronto shines
out. 48
Marketing strategy
Kitchen experience beyond limits
Professional laundry care
Gentle care for duvets and pillows
Cover Story: Disinfectors and sterilisers
Miele acquires majority share in Steelco
40 Cooking Culture
Credibility through sustainable co-operation
25
Acquisition
First joint exhibition appearance at Medica: After taking over a majority share in Steelco, the Medical technology division is stronger than ever.
49 Memorable occasion
90th. birthday of Dr Peter Zinkann
50 Project business
Connected with ABB in Warsaw
52 Anniversaries
Miele celebrates in Japan, Hong Kong and China
54 News
Miele opens childcare facility in Gütersloh
55 Awards
Best customer service for 25 years
56 Last page
PowerWash for festival goers
48
Miele The Magazine // 5
Innovation
At events in Berlin and Milan (photo) the Dialog oven took cooking in a new dimension.