January 7, 2026
SneakerWash from Miele: The promotional model for perfect sneaker care – available from January with SneakerWash set
Whether it's going for a walk with the dog, a workout in nature, or an afternoon at the playground – everyday life leaves its mark on our shoes. Cleaning shoes by hand afterwards is often time-consuming and ineffective – and also frequently leads to dirt in the living area. It's easier to do this in the washing machine – provided the shoes are perfectly protected. This is where SneakerWash from Miele comes in: the innovative system, consisting of a washing bag (SneakerWash Bag) and detergent tab (SneakerTab), enables simple, effective, and gentle cleaning of sports shoes and sneakers.
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